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As a growing international sports retail brand, Wiggle wanted to produce content that was going to not only engage customers, but to also inform and inspire. This required creating videos and live streams for social media and PPC adverts, in-house product analysis for the website, active lifestyle videos, and in-depth interviews and promos with partner brands and sports personalities such as; adidas, Under Armour, the Brownlee Brothers, Fabian Cancellara, Vicky Williamson, plus many more.